Exclusive Wine: It’s not just another boring search portal for Wine

When it was decided to design a search portal for wines, wineries and wine shops, it was immediately clear that the platform had to be different from others.

Exclusive Wine is a platform that focuses on wine and wineries. Wine is not just for sale as a drink or a product, but as a way of being and living. Everything that revolves around the world of wine, from growing the vine to tasting, are topics, stories and interesting articles find plenty of room on Exclusive Wine.

As already mentioned, wine is not only a product, but for Exclusive Wine Culture. Wine and its history have followed the development of mankind, technological inventions and trade.

Wine is nature, soil, history, technology, tradition, territory, travel, community, people and much more.

Bringing people into contact with the people who deal with wine every day. Discover the values and traditions that every winery finds in its territory. Discover the stories behind the cultivation of the vine, the care and the love of harvest, which is repeated from year to year.

All this is Exclusive Wine: Wine, wineries and people

Wine is a subject that usually divides the public into two major categories on the net, occasional wine lovers and experienced wine lovers. In fact, however, there is another category in the middle, the “young passionate casual consumers”. More and more platforms, applications and blogs are using social media (Facebook, Twitter, Google Plus, Instagram, YouTube, Vine, Vimeo, LinkedIn) to address and attract a young audience.

If you look at the analyses and statistics of the last years, the result is not encouraging, because it tries to introduce an audience to a topic, in which this is not interested.

Exclusive Wine aims to bridge the gap between wine and the web. To achieve this, it is important to act simply and to tell true stories that present the producer and his products.

The use of new social platforms and new technologies is not a mistake, but we need to know which social environment is best suited to which topic. Improvisation does not always pay off and at Exclusive Wine we have developed a strategy that fits the respective themes and which can be shared on the most important social media.

According to the statistics of the sector and the various economic columns that have dealt with the subject of wine, wineries are also somewhat sceptical about the Internet. This is also evident in the somewhat backward e-commerce, although it is growing steadily. More visibility on the Internet for a winery means being more easily associated with the products produced, which leads to a higher brand recognition value.

Exclusive Wine offers you a collection of wineries, each with its own page, structured to present the history, the area, the pictures and of course the wines. In this way, visitors can access a variety of information useful for their search with a single click. Like the wineries, there is also space for wineries on the platform.

In order to make the website easy for users to use, there is an area on the portal dedicated to the search for various wines. By applying different filters you can find the wines by name, vintage, region, name of the winery and the grape variety. The same applies to the search for wineries or wineries that can be filtered by name, country, region and location.

Exclusive Wine: Wine, wineries and people